What CRM Data Should You Really Be Tracking?

    Critical CRM Metrics 

    What makes customer relationship management (CRM) software truly valuable is the massive amounts of critical data that you can collect when the system is properly adopted. The newest iterations of CRM automatically equip your front office with deep insights. Your...

    CRM Comparison: Salesforce vs. Microsoft Dynamics 365

    Choose the Right CRM Vendor 

    Sometimes when you pit two software vendors against each other, there isn’t a clear winner. That’s the case with our match up of Salesforce and Microsoft Dynamics 365 CRM. Both vendors have a strong standing in the CRM marketplace and possess many of the same...

    How Does Salesforce Simplify Your Sales Process?

    Simplify Sales Strategies with Salesforce CRM 

    Manufacturers and distributors face tremendous pressures to keep up with customer demands and industry trends. In their efforts to stay ahead, they can actually fall behind. Adapting to changing markets and implementing new strategies can...

    Why Out-of-the-Box CRM Isn't Enough

    Two Functions Out-of-the-Box CRM Software Can't Do

    The key to extracting value from your enterprise software is actually to emphasize the importance of business processes over software functionality. No manufacturer or distributor performs operations exactly alike. Therefore, a CRM system can't...

    Discrete Manufacturing Technology Trends

    5 Trends in Discrete Manufacturing Technology

    Discrete manufacturing technology is evolving at a rapid pace. Increasing availability of ERP solutions and advancements in enterprise systems empower businesses to maximize the value of their data and optimize processes. Change can often be scary,...

    CRM: The Cure for Common Sales Pains

    How CRM Improves Sales Processes 

    Sales reps always have their eyes on their quotas, looking to further customer relationships and capitalize on new opportunities to increase profits. But we all know the difficulties of meeting sales goals. Keeping up with various customer interactions,...

    Does Your Business Need a CRM Consultant?

    CRM Consulting Firm 

    Manufacturers and distributors receiving poor customer feedback or struggling to meet their sales quotas naturally seek out customer relationship management (CRM) software to reverse these trends. However, they don’t necessarily know the best way to invest in front-office...

    Microsoft Dynamics CRM Drives ROI for Your Business

    Generate ROI from Your CRM 

    When businesses are seeking out the right enterprise software solution, one of the first areas they investigate is how much they’ll get back from their investment. Customer relationship management (CRM) instances deliver a significant return on your investment,...

    Use CRM to Leverage Data for Effective Marketing

    CRM for Marketing

    Everyone knows that data drives industry success in the Age of the Consumer. The problem is that few marketers are effectively utilizing data, with an IBM study finding that over half of marketers consider their ability to leverage customer data as “poor” or “very poor.”...

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