Why Aren’t Sales Reps Using CRM?
When I recently attended a meet-up for marketing professionals, one person asked an all-too-common question: “How do we get our sales team to use CRM?”
As we mentioned in our explanation of ERP, searching for the right enterprise software can be a daunting task. How is it even possible to keep up with all the jargon and acronyms of the software marketplace? Businesses frequently get the systems mixed up, especially ERP and CRM....
Software Integration is Easier Than You Think
In a software integration, two separate systems—ERP and CRM, for example—are connected to create a single source of truth. Data is synced between the platforms to maintain consistent, up-to-date data and streamline processes.
Epicor ERP for Automotive Manufacturing
All manufacturing industries have undergone immense changes in recent years, but none more so than automotive manufacturing. Automotive manufacturers are often the first to capitalize on the latest digital innovations, and with technology expanding at a...
CRM Enhances Customer Journeys
Success isn’t just measured by the reputation of your brand or the quality of your products. Now more than ever, businesses are measuring their success by their customer experiences. Sales departments are tracking key performance indicators (KPIs) on customer...