As a manufacturer or distributor, you want to take advantage of every opportunity to get the word out about your products—but not if it costs you too much time or money. Many businesses like the idea of developing an eCommerce site to sell products online...
Digital innovations are spurring businesses of all sizes and across all industries to adopt new strategies and tools. For distributors, one of these tools is eCommerce software. Traditional distribution sales methods aren’t cutting it as everything...
Think you can drive traffic and sales the instant you launch your online store? Think again. The online marketplace is flooded with eCommerce sites all biding for the attention of consumers. To gain an edge over the competition, you must stay on top of the...
Unlike B2C purchases, B2B transactions result primarily from careful, logical decision making. That doesn’t mean, however, that businesses looking to purchase goods from manufacturers and distributors don’t want a personalized customer experience. We all know...
In last week’s post on avoiding eCommerce failures, we covered three common mistakes that many manufacturers and distributors make when they build their web stores. However, those three errors don’t come close to covering all of the most frequent eCommerce...
With eCommerce, businesses enjoy opportunities to earn revenue 24/7. Web users hundreds of miles away can find out about your products and become loyal customers. But in many cases, this isn’t what happens when companies set up their online stores. Several businesses...
Online stores empower manufacturers and distributors to gain customers and clients just about anywhere at any time. This power, however, can only be fully leveraged when businesses take a careful approach to building their website to attract a wide array of...
An online store was once tough for small businesses to build. Now, the requirement to pay for a domain name, developer and web host is a thing of the past as eCommerce software such as Magento makes it easier than ever to create web stores. Still, larger...
In an increasingly competitive marketplace, enterprise software integration provides the efficiency and accuracy to differentiate manufacturers and distributors from the pack. Though some businesses look at eCommerce as an unnecessary expense, our digital...
