3 Reasons A Pre-Built ERP and CRM Integration Is Best For Your Business

    Pre-Built ERP and CRM IntegrationWhen it comes to enterprise application integration, there’s generally two different points of view when it comes to the approach. While some businesses choose to build their own CRM and ERP sync through careful coding software development, the emergence of the ERP software integration platform has begun to make the necessity for that type of solution redundant. While some businesses think that developing and coding their own solution may be cheaper, faster or more secure, that’s usually not going to be the case. Here’s a few reasons why you should consider a pre-built ERP software integration platform first.


    A house-built, custom coded ERP and CRM integration may seem to be the comfortable route for your development team, and they may assert that they are able to do it. However true that may be, creating your own customized integration from scratch will inevitably take a significant amount of time. To complete the project, they’ll have to delve into APIs for all of your different enterprise applications and build out every different sync field, direction and time. With a software integration platform, also known as an Integration Platform as a Service (IPaas), that work has already been pretty much completed once the IPaaS vendor has built the product. The coding structure is already there for you to build around—you simply need to align the product to your desired sync schedule and integration directions. Yes, your IT team says they can complete a coded integration, but wouldn’t you rather save them time so they can redirect their efforts to more innovation or mission-critical projects?

    An ERP Software Integration Platform is Adaptive

    It’s important to underline the fact that business process management within a company should always be dynamic and evolving. After all, your business should never be the same at the end of every day. While that statement seems pretty much intuitive, it often gets forgotten when businesses are deciding on an integration solution. A specific and rigid integration structure—as it is initially built—won’t work for the entire lifetime of a business.

    Different workflows will need to be added, or fields changed, depending on how your operations evolve. House-made integration code will need to be revisited and changed every time a new situation or requirement occurs. That’s not to mention the fact that a wide variety of different employees will be using your integration solution. Consider that everyone who will use CRM and ERP in the organization will interact with the software differently. You’ll have employees that just need access to monitor information ranging right up to your super users, who will be involved daily with the software and knee-deep in data entry and analysis. Because these two distinctive users interact with the system in such disparate ways, it simply won’t be convenient for them to have the same integration interface or view of the data. With an ERP software integration platform, dashboards and fields can be altered easily and without the need for coding. IPaaS exists as its own piece of user-friendly software that can be altered within the interface.

    Just as your business will evolve and change needs over time, so too will the structure of your integration platform. Don’t risk putting your business even deeper in tasks in the future; make sure any type of change is easier to handle by choosing an ERP software integration platform that will facilitate the change, not make it harder.

    Pre-Built and Constantly Maintained

    We already noted that a successful business needs to be constantly changing and innovating. The same should go for your integration—no piece of software or technology should just stagnate over time. If you integrate using a managed application platform, that application will be updated regularly just like any other. Once you pay your per-seat subscription fee, the integration platform vendor is responsible for the daily management and upkeep of your sync. That not only includes the smooth running of day-to-day tasks, but also the release and installation of new versions of the product. Once you have the IPaaS platform customized to your businesses and live, it will run quietly in the background and do all the hard work for you, all while you reap the benefits. You simply can’t say the same about a coded integration, which your IT team will be responsible for before, during and after the project.

    Are you interested in connecting your enterprise applications with a pre-built platform? If you’re running currently running CRM and ERP simultaneously, you should be. Consider Unity, Datix’s signature product for ERP and CRM integration. Whether you’re hosting Epicor on-site or in the cloud, or you’re running Microsoft Dynamics 365, Salesforce or another platform, Unity is a flexible and customizable ERP software integration platform that can be built around your business and foster incredible growth. For a demo, get in touch with one of our expert integration consultants today!


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